Articles

How Much Should Realtors Spend on Closing Gifts?

How Much Should Realtors Spend on Closing Gifts?

In the book Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention, John Rhulin suggests spending 5% of your earnings on...

How Much Should Realtors Spend on Closing Gifts?

In the book Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention, John Rhulin suggests spending 5% of your earnings on...

15 Best Closing Gifts for Buyers

15 Best Closing Gifts for Buyers

A Realtor’s closing gift is all about UX: the User Experience. The little things say a lot about your business. Great companies built on great customer service get the little...

15 Best Closing Gifts for Buyers

A Realtor’s closing gift is all about UX: the User Experience. The little things say a lot about your business. Great companies built on great customer service get the little...

The 7 Worst Closing Gifts Realtors Should Avoid

The 7 Worst Closing Gifts Realtors Should Avoid

Finding the right closing gift for a client can be stressful.  You don't want to look cheap. You want to give them something genuinely delightful. And you want it to...

The 7 Worst Closing Gifts Realtors Should Avoid

Finding the right closing gift for a client can be stressful.  You don't want to look cheap. You want to give them something genuinely delightful. And you want it to...